Google Analytics is one of the most powerful and effective free tools which helps you to get complete insight on the performance of your website. Google Analytics gives you 360° knowledge about how much quantity of traffic your website is getting, where the traffic is coming from, what targeted keywords are bringing people to your website, what pages they are visiting most, the demographic location or area from where the visitors are coming from, what pages they are visiting and much more.
Web Analytics Course structure contain following topics:
1) What is Web analytics
2) Types of web analytic tools
3) What is Google Analytics
4) Step by step process of Google Analytics set up